Banner advertising the Typefi User Conference in Baltimore on 2-3 May 2019. The background is a line drawing map of downtown Baltimore with the conference venue highlighted by a blue dot.

The Raven

~ With apologies to Edgar Allan Poe ~

Once upon a midnight dreary, while I pondered, weak and weary,
Publishing conundrums in my chamber at Lord Baltimore—
    While I nodded, nearly napping, suddenly there came a tapping,
As of some one gently rapping, rapping at my chamber door.
“’Tis the room service,” I muttered, “tapping at my chamber door—
          Only this and nothing more.”

“It’s not mine!” I called out clearly, and though sleep I needed dearly,
Soon again I heard a tapping somewhat louder than before.
    Open here I flung the shutter, when, with many a flirt and flutter,
    In there stepped a stately Raven of the saintly days of yore.
“Tell me why you visit here my chamber at Lord Baltimore!”
          Quoth the Raven “YO! DO MORE .”


Typefi User Conference 2019

2–3 May 2019  |  Lord Baltimore Hotel, Baltimore MD

We’re delighted to invite Typefi customers, partners, friends and fans to join us in Baltimore—home of Edgar Allan Poe, Babe Ruth, the Star-Spangled Banner and world-famous crabcakes—for the 2019 Typefi User Conference!

Day 1 will feature a half-day standards publishing workshop, in-depth tutorials and the conference dinner (sure to be a highlight!), and on Day 2 we’ll have the full-day Typefi User Conference including breakfast to start, and a cocktail reception to finish.

There’ll be plenty of opportunities over the two days to network, share your own experiences, and learn from others, so register now and we’ll look forward to seeing you in Baltimore!


Program


2 May 20198:30am–12:30pmWorkshop: Standards PublishingFree*Learn moreRegister
2:00pm–5:00pmTutorial: DO MORE with Typefi Designer templates$250Learn moreRegister
2:00pm–5:00pmTutorial: MathML, MathTools, and your Typefi workflow$250Learn moreRegister
6:30pm–9:30pmConference Dinner$50Learn moreRegister
3 May 20197:30am–6:00pmTypefi User Conference$120Learn moreRegister

*There is no charge to attend the Standards Publishing workshop but registration is essential as numbers are strictly limited.


Thursday, 2 May 2019  |  Workshops and tutorials

8:30am–12:30pm: Standards Publishing (Free*)

Standards publishing processes have rapidly changed over the past few years thanks to several key drivers, including the advent of NISO STS and ISO STS—the XML ‘standards for standards publishing’.

This half-day workshop for standards publishing professionals will cover all aspects of modern standards publishing workflows, including an introduction to STS, case studies from standards development organisations, and insights into the benefits (and challenges) of adopting an XML workflow.

We’ll be announcing speakers shortly, so keep an eye on this page for more info!

*There is no charge to attend the Standards Publishing workshop but registration is essential as numbers are strictly limited.

Register now

2:00pm–5:00pm: DO MORE with Typefi Designer templates ($250)

Join Typefi Solutions Consultants Jamie Brinkman and Damian Gibbs for a hands-on workshop full of useful tips and tricks to leverage the power of Typefi Designer for Adobe InDesign.

With a focus on your content and your questions, this will be a highly personalised workshop designed to help you take your InDesign templates to the next level!

To get the most out of this workshop, participants should bring a laptop with Adobe InDesign and Typefi Designer installed, as well as existing templates and some sample content.

Register now

2:00pm–5:00pm: MathML, MathTools, and your Typefi workflow ($250)

In this tutorial, Typefi Solutions Consultants Eric Damitz and David Popham will share best practices for working with math—from authoring to composition—with a focus on MathML workflows.

Explore the use of Word and MathType for authoring MathML, and learn how to use MathTools for template setup and post-Typefi editing. Eric and David will also explain what Typefi’s MathTools script modules do, and how you can customise your output using GREP, XSLT and custom JavaScripts.

If you’re currently using a different math workflow, this session may help illustrate the benefits of a MathML and MathTools workflow.

To participate in the hands-on elements of the session, please bring a laptop with InDesign and MathTools installed, along with your templates and some sample content.

Register now

6:30pm–9:30pm: Conference Dinner ($50)

Join the Typefi team and other conference attendees at a downtown Baltimore restaurant for a three-course dinner, drinks, and sparkling conversation!

Register now

Friday, 3 May 2019  |  Typefi User Conference

7:30am–6:00pm: Full-day conference ($120)

Be inspired by a range of guest speakers, hear real stories from Typefi users, learn the latest Typefi news, and provide your input and feedback on Typefi’s products and services!

We have some exciting new conference features in store for you this year, including a ‘lightning session’—a fast and fun series of short presentations on things you can do with Typefi (and maybe a few other surprises as well).

We’ll also be offering a Brilliant Bar throughout the day, where you’ll be able to sign up for a short session (10–15 minutes) with a Typefi team member. If you have a burning question or a tricky problem, bring it along—our support team is ready for anything!

Your ticket price includes a light breakfast (served in the conference room from 7:30am to 8:30am), the full-day program, lunch, breaks, and the conference cocktail reception from 5:00pm to 6:00pm.

Check out some program highlights below, and stay tuned for further announcements!

The Value of Descriptive Markup for Discovery, Utility, and Preservation

B. Tommie Usdin  |  President, Mulberry Technologies, Inc.

Tommie Usdin, President of Mulberry Technologies

Tommie

Publishers and other content creators are finding themselves pushed towards XML. Many see this as an expense, a burden, yet another technical thing they don’t understand but are obligated to deal with. Part of this is valid: it is new, it can be expensive, and it is in your future. However, XML is not the point, it is a tool. The point is the logic that is encoded in the XML, which does not need to be mysterious and can be the source of significant value.

In this keynote, B. Tommie Usdin, President of Mulberry Technologies, will argue that the long-term value of XML is not in the XML itself, but in the nature of the markup.

By focusing on “descriptive markup” rather than “XML syntax” we can talk about the real value in the push towards interchange of XML documents. It is descriptive markup that allows the identification of document parts by what they are in system-independent ways, and while understanding the details of XML may be a task for specialists, understanding the nature, structure, and parts of documents is a task for publishers.

Tagging your content using detailed descriptive markup—rather than a proprietary format or procedure-based markup—is the key to long-term publication value. It increases the utility and longevity of your content, enables high quality discoverability, and allows you to produce content in a range of formats and for a variety of uses, including accessibility. Putting your tagged documents in XML format is valuable, too. XML makes documents easily interchangeable, validatable, and give you access to a wide variety of tools.

Whether you’re an XML old-hand or a markup rookie, Tommie’s presentation is sure to provide plenty of food for thought. The session will also include ample time for Q&A and discussion.

Register now