Publishing Lessons from the Long History of the PDF
Project Manager, Typefi
The Portable Document Format (PDF) has come a long way since it was launched by Adobe in 1993. What started as a little-known technology to keep page layout from going wonky has now become a feature-rich format that is used by people the world over.
In 2020, Adobe estimated that there were more than 2.5 trillion PDFs in existence – that’s more than 320 PDFs for each person on Earth! In that same year, about 303 billion PDFs were opened using Adobe Document Cloud.
The PDF can offer those of us in the world of publishing and content some interesting blueprints for success. In this piece, learn more about what the development of the PDF can teach us when it comes to developing our products, driving popular appeal and soaring above competitors in the marketplace.