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Damian Gibbs
Solutions Consultant, Typefi
The word “standard” does not appeal to the creative spirit of publishing. With connotations of enforcing rules and guidelines on people, it appears to be the very antithesis of creativity!
Looking at the broad variation of beautiful publications available, this surely is proof that publishing thrives on non-conformity and thinking outside the box?
Typefi recently joined forces with Inera to present a free webinar showcasing a fully automated end-to-end article publishing workflow.
Since we ran out of time to answer all questions from the audience, we’ve teamed up to answer them here!
Damian Gibbs
Solutions Consultant, Typefi
It is a curious thing, publishing books. I’ve never been sure if it is more art or science; either way, there is no doubt that both are involved, and one without the other amounts to naught.
Access to literature has come a long way since early handwritten manuscripts, thanks to moveable type and the printing press, largely attributed to Johannes Gutenberg. The “technology” Gutenberg leveraged was his own trade of blacksmithing. This is as far from being a scribe as you could imagine—metal versus paper, a loud, hot workshop versus the quiet library environment.
It is unknown how or why Gutenberg formalised the concept of moveable type and the printing press, but it is an early example of “disruption” by someone “outside of the business”.
Creating visually-compelling print experiences for your customers shouldn’t be a dispiriting experience for you.
However, for many organisations publishing DITA, the sad reality is that producing professionally-designed PDFs is really hard, if not impossible.
It’s time to say goodbye to ugly DITA PDFs and hello to perfectly-crafted print content—automatically!
Typefi, the world’s leading automated publishing platform based on Adobe InDesign Server, now integrates directly with XML Documentation for Adobe Experience Manager.
